Goodbye, mediocre results.
Hello, high-converting Google Ad campaigns.

It’s about time Google Ads helped you hit your Revenue Goals.

Paid Search Strategy and Management Services

BOOK A FREE DISCOVERY CALL
SOUNDS GOOD TO ME

Paid Search doesn’t have to feel like pouring money down the drain.

But unfortunately, you think there’s only two options.

Hand it over to an agency not giving you as much attention as you need because they’re always looking for more clients.

Stuck with consultants who follow a ‘cookie-cutter formula’ because that’s all they know how to do in your industry.

Or do it all yourself and devote less time to the business.

What if you could hand it over to someone invested in your business growth and success?

That’s where I come in.

Here’s Everything that happens when your Google Ads is completely taken care of.

Get Google to send your best-fit customers.

Up to 90% of your leads could be unqualified customers. By feeding Google the right signals, we’re ensuring that there’s no wasted ad spend.

Nothing cookie-cutter over here.

I’ll analyze the market, your competitors, customers, and search volume to build your business a custom paid search strategy.

That’ll fast-track the journey from ‘click’ to ‘conversion’

I’ll optimize the customer buying journey with the right targeting, retargeting, and conversion strategies.

So that we can hit revenue targets and efficiency with ease.

Based on conversion volume, we’ll find and scale up the right campaign for long-term success, and one that gets you the best return on ad spend.

All of this is so that you do what you do best— which is run your business. 

Once you hand them over to me, your PPC growth partner.

I WANT PROFITABLE AD CAMPAIGNS

I’m not just running your ads.

I’m leveraging Google Ads for your Business Goals.
And my clients agree with that.

“Stephen has been instrumental in helping scale our accounts effectively.”

Sandstone Care

Ray Sawell, Director of Performance Marketing

“Stephen consistently brings valuable insights and a strategic mindset, always willing to share his expertise and offer perspectives that drive better outcomes. I highly recommend Stephen to anyone looking for a skilled and collaborative professional in the digital advertising space.”

“Stephen acts much more like a member of our on-site team than a contractor, as he’s invested in and personally excited about your success.”

Link my pet

Andrea Cranston, Director of Marketing

He is an expert in all things google advertising and has shown great leadership, ideation and strategy that has positively impacted our business.

Here's how we can work together.

Audit Consultation

Investment: $750

If your campaigns aren’t delivering the right results, you probably need an external viewpoint. In our call, I’ll help you pinpoint what’s holding back your campaigns, analyzing your account and performance with a detailed review and actionable plan to give you recommendations for growth.

Here’s what you’ll get:

  • A Strategy doc analyzing your campaigns, account, and performance. 
  • 1:1 Call where we’ll go over the strategy doc and uncover opportunities for account growth. 
  • Walk away with clarity and valuable suggestions for your next steps.

Book your audit

Fractional Director of Paid Search (done-with-you strategy)

Retainer: starts at $8000/month

Scaling your paid search efforts beyond what your team can handle? 

Bring in an expert with a high-level understanding for done-with-you strategy, taking full ownership of the strategy side-of things —so your team gets the roadmap to success.

The work is customized based on your organizational needs. Past work in this capacity has involved:

  • Custom Paid Search strategy & leadership: High-level guidance tailored to your revenue goals.
  • Agency/vendor vetting, hiring & auditing: get the right people in place. Building & scaling an internal paid search department—if you’re growing in-house
  • Empowering your in-house PPC talent: equipping them with the knowledge, tools, and confidence to succeed.
  • Ad spend scaling: Effective, efficient budget allocation at every level.
  • Stakeholder & client meetings: Keeping all decision-makers aligned on a regular basis.
  • Metric-driven decision-making: Every move based on conversion data to bring you the right customers. 

Limited to 1-2 clients a time. Best suited for teams that need external expertise to handle strategy for paid search.

Book Your free discovery call

Let’s get your Paid Search efforts into the hands of your new Google Ads consultant who’ll turn them profitable.

No business is at the same starting point. And the same goes for you. 

This initial free discovery call is about understanding how paid search is treating your business at the moment.

Book a Discovery Call

Step 01

Book a Discovery Call

01

Book Your free discovery call

I’ll uncover inefficiencies and missed opportunities in your account, with recommendations to boost performance quickly.

You get the external viewpoint you’ve been looking for. 

Detailed Account Audit

Step 02

Detailed Account Audit

02

When we first begin working together, we’ll get on weekly 1:1 calls so that I get a complete understanding of your business, product, and customer. 

With that information, I’ll build out a custom strategy that ties in your long-term goals.

Build out the Strategy

Step 03

Building your Strategy

03

We begin with testing, studying customer behavior and conversion volume. Once we land on a strategy that works, we’ll scale things up. 

It’s a tried-and-tested process that you’ll be excited to work on.

Scaling what works

Step 04

Scaling what works

04

With a Google Ads dashboard that’s custom-built for you, it’ll pull data from your CRMs (eg: Shopify Salesforce, Zoho) and Google Account so that we can look at and analyze performance in one place. 

You’ll get to see the results first-hand.

Custom-built Google Ads Dashboard

Step 05

Custom-built Google Ads Dashboard

05

We’re not just focused on hitting your short-term revenue targets, we’ll enhance strategy for your long-term goals —– maximizing profitability, growth, and scalability.

I structure your account with scaling in mind because the most important thing is your long-term success.

Structuring you to scale

Step 06

Structuring you to scale

06

I’ll refine your campaigns based on qualified conversion data points, ensuring we’re always driving better results, getting the most for your ad spend, and scaling up what works.

Rinse & repeat

Step 07

Rinse and Repeat

07

No business is at the same starting point. And the same goes for you. 

This initial free discovery call is about understanding how paid search is treating your business at the moment.

Book a Discovery Call

step 01

Book Your free discovery call

I’ll uncover inefficiencies and missed opportunities in your account, with recommendations to boost performance quickly.

You get the external viewpoint you’ve been looking for. 

Detailed Account Audit

step 02

When we first begin working together, we’ll get on weekly 1:1 calls so that I get a complete understanding of your business, product, and customer. 

With that information, I’ll build out a custom strategy that ties in your long-term goals.

Build out the Strategy

step 03

We begin with testing, studying customer behavior and conversion volume. Once we land on a strategy that works, we’ll scale things up. 

It’s a tried-and-tested process that you’ll be excited to work on.

Scaling what works

step 04

With a Google Ads dashboard that’s custom-built for you, it’ll pull data from your CRMs (eg: Shopify Salesforce, Zoho) and Google Account so that we can look at and analyze performance in one place. 

You’ll get to see the results first-hand.

Custom-built Google Ads Dashboard

step 05

We’re not just focused on hitting your short-term revenue targets, we’ll enhance strategy for your long-term goals —– maximizing profitability, growth, and scalability.

I structure your account with scaling in mind because the most important thing is your long-term success.

Structuring you to scale

step 06

I’ll refine your campaigns based on qualified conversion data points, ensuring we’re always driving better results, getting the most for your ad spend, and scaling up what works.

Rinse and Repeat

step 07

Sounds good? Let's have a conversation.

I WANT ALL OF THESE

i'm stephen

And I’m invested in the success of your business through Google Ads.

Hey,

YOUR NEW GOOGLE ADS PLAYMAKER

YOUR NEW GOOGLE ADS PLAYMAKER

Over the last five years, I’ve managed millions in ad spend to results that have my clients working with me for years on end.

With Google Ads finally taken off your plate, all you can start caring about is what you’ll do with the excess profits.

On average, how much do your clients spend on ads? +
My clients typically spend $20K+ on ads monthly, with some investing upwards of $1.5M. No matter the budget, my priority is maximizing ROI and scaling growth.
Do you work with service-based businesses? +
Yes. Some of my best work was with a client in the behavioral health space, where I managed their ad spend of $500k-600k a month. Within 100 days, we tripled their admits with only a 20% increase in ad spend.

These days, I drive results for both eCommerce and Lead Gen clients.
Do you only do Paid Search? +
Yes, I focus exclusively on Google and Microsoft Paid Search, which allows me to deliver unmatched results for my clients.

If you’re looking for other platforms, I can refer you to someone in my network.
Do you create the creative? +
Sometimes, I’ll work with a copywriter to write the creative, but most of the time, I write it myself.

As part of my process, I go the extra mile to understand your business and so, this stuff comes pretty naturally to me. Depending on the complexity of your requirements, I will either handle it myself or point you in the right direction.
How quickly can you get me results? +
This depends on a number of factors like your ad spend, conversion tracking set-up, and conversion volume. Mosts clients see immediate growth within the first couple of weeks but typically, clients will start seeing results in 30-60 days.

Frequently Asked Questions

Competition is cutthroat. 

That is why we’re going to dominate together with ad campaigns that meet your business goals.

I'M READY TO DOMINATE THE MARKET